Bounce Rates – A Canary In The Coal Mine.

Consider that people find your website and visit you intentionally. They do that because they are looking for something. They believe that you might provide a service, a product, or information that they seek. Bounce rates show us how many people are immediately discouraged upon arrival or are suddenly convinced that we don’t have what they seek when they first lay eyes on us.

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5 Ways to Improve Web Page Usability

So you have a website for your business or organization but it seems like its under-performing. Marketing and aesthetics are great but sometimes a websites usability is all too often neglected. Just as easily, you may be getting traffic to your website but have the opposite problem. An easy to use website that’s well developed and poor in appearance can hold you back as well. Unfortunately, if users aren’t having a good experience once they get to your website then its likely they will leave without taking any action.

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