What is a sales funnel?

One of the most important strategies in marketing is the concept of a sales funnel. The concept is a simple one. It is a map of how you take a person who is completely ignorant of your products or services and move them closer towards and eventually past the point of sale.

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How can AI help my WordPress Site?

With the continuous growth of new AI plugins available for WordPress, there are a lot of instances where AI and machine learning is making its mark on the average WordPress user. In this article we will very loosely discuss a few places in which we are seeing common trends and potential instances in which we could see these new plugins growing into a part of our daily workflow. 

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